Conversion Rate & AOV Optimization

Stop Losing Revenue
to a Slow Website

Every 100ms of latency costs you 7% in conversions. Nostra’s Edge Delivery Engine delivers sub-second page loads and turns more visits into purchases—without re-platforming. Brands see 3–10% CVR lifts depending on their starting speed.

+5%
Avg. CVR Lift
+2%
Avg. AOV Increase
<1s
Page Load Time with Edge Delivery

Why Your Conversion Rate Is Stuck

Most ecommerce brands pour money into traffic acquisition but bleed revenue at the last mile. Here’s what’s actually holding your numbers back.

Slow Page Loads

Pages loading in 3+ seconds lose 53% of mobile visitors before they ever see your product. Speed isn’t a nice-to-have—it’s your first conversion gate.

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Anonymous Visitors

Up to 85% of returning shoppers arrive unrecognized. Without identity resolution, you can’t personalize the experience or retarget effectively.

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Fewer Pages Per Session

Slow load times discourage browsing. When each click feels sluggish, shoppers view fewer products, discover fewer add-ons, and leave with smaller carts—directly dragging down AOV.

The Fix: Nostra Edge Delivery Engine

Nostra sits in front of your existing storefront and serves every page from the edge—making your site feel instant without touching a line of code.

Edge Delivery Engine

Sub-Second Page Loads, Everywhere

Your storefront is cached, pre-rendered, and served from 310+ global edge nodes. No origin round-trips, no layout shift, no waiting. Shoppers see fully rendered pages in under one second—on every device, every network.

Instant TTFB

Slash Time to First Byte by 60–80%. Pages begin rendering before the shopper’s finger lifts off the screen.

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310+ Edge Nodes

Your storefront is served from the closest node to every visitor—whether they’re in New York, London, or Tokyo.

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Zero Code Changes

One DNS change and you’re live. Works with Shopify, Salesforce Commerce Cloud, BigCommerce, and custom stacks. No re-platforming required.

Why Faster Sites Mean Higher AOV

When every page loads in under a second, shoppers actually browse. They explore collections, compare products, and discover add-ons they’d never have seen on a slow site.

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More Pages Per Visit

When navigation feels instant, shoppers click through more product pages, collections, and recommendations—building bigger carts naturally.

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Cross-Sell Discovery

Fast-loading “You may also like” sections and PDP recommendations actually get seen and clicked, driving add-to-cart on complementary products.

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Frictionless Mobile Browsing

Mobile shoppers are most sensitive to speed. When page-to-page navigation is seamless, they browse like they would on desktop—and spend more per order.

Real Results from Real Brands

Case Study—Nood

How Nood Increased CVR by 24% Day-over-Day

Nood, the Austin-based hair removal brand behind the Flasher 2.0, had already spent $50K on a CRO agency with nothing to show for it. After deploying Nostra’s Edge Delivery Engine—set up in 30 minutes and live in 3 days, just before Black Friday—they saw conversion rate jump 24% across all traffic.

“Nostra will always be a part of our tech stack. It’s a necessity, a cost of doing business.”

Bryan CanoVP of Marketing, Nood

Read the Full Story →
Nood product showcase
+24%
CVR Increase (DoD)
57%
TTFB Improvement
28%
Faster Load Time Overall
Case Study—Pressed Floral

How Pressed Floral Lifted AOV by 4% with Speed

Pressed Floral, a premium flower-preservation brand, partnered with Simplistic and Nostra to redesign and accelerate their Shopify storefront. The combination of CRO-focused UX and edge-powered speed produced meaningful revenue gains—especially on mobile, where faster browsing directly lifted AOV and conversion.

“The partnership with Simplistic and Nostra.ai elevated our digital experience without compromising aesthetic or quality, and the results speak for themselves.”

Sarah EbertFounder + CEO, Pressed Floral

Read the Full Story →
Pressed Floral storefront showcase
+4%
AOV Increase
+21%
CVR Lift
+19%
Total Online Sales
Case Study—Obvi

How Obvi Boosted Conversions 15.5% with Speed

Obvi, a fast-growing collagen brand, needed faster page loads without overhauling their Shopify storefront. After deploying Nostra’s Edge Delivery Engine, they saw immediate, measurable lifts in both speed and conversions—with no code changes required.

“We’ve always known speed matters, but the 15.5% lift made it real. Nostra let us scale traffic, keep our brand experience sharp, and still convert. No tradeoffs—just faster, better results.”

Ashvin MelwaniCo-Founder & CMO, Obvi

Read the Full Story →
Obvi brand showcase
+15.5%
Conversion Rate Lift
27%
TTFB Reduction
0
Code Changes Required

Ready to Turn Speed
Into Revenue?

Join hundreds of ecommerce brands using Nostra to convert more visitors and increase average order value—with zero performance trade-offs.