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Edge Protect filters AI-powered bad bots in real time, before they ever hit your site. Cleaner traffic, protected ad spend, and only real shoppers in your funnel.
No engineering lift · Live in under a day
See how leading brands shut out bad bots and won back clean data, real conversion rates, and protected ad spend with Edge Protect.
As you scale, traffic quality quietly degrades, because bad bots scale faster than humans. Today's AI-powered bad bots behave like real shoppers, making fake traffic nearly impossible to spot.
Sessions explode but orders stay flat. Conversion rates drop and bounce rates stop making sense.
Bad bots inflate your session counts, polluting dashboards, retargeting audiences, and every test you try to run.
Paid media chases non-humans. CPCs climb, attribution breaks, and ROAS quietly erodes.
Most bot protection blocks on IP, geography, and known signatures. Modern bad bots walk straight past those assumptions. Edge Protect classifies traffic by what it does, not just where it's from, blocking bad bots while letting verified good bots like Claude and ChatGPT through.
Each visit is scored across multiple live signals: IP reputation and velocity, browser and device behavior, navigation flow, and event sequencing.
No single signal decides the outcome. AI weighs the full pattern to separate real shoppers from bad bots that rotate IPs and execute JavaScript.
Bad bots are filtered before they hit your site. Good bots like Claude, ChatGPT, and Googlebot are let through. Real customers never notice.
Remove the bad bots and everything downstream gets sharper: analytics, retargeting, attribution, and the decisions you make from them.
No more bad bots inflating your sessions. True conversion rates you can actually act on.
Only real people make the cut, so your audiences stop wasting budget.
Spend reaches humans, not crawlers, and smarter attribution follows.
Reliable A/B tests, cleaner Klaviyo flows, and forecasts that hold up.
After weeks of bad bot surges spiking sessions and collapsing measured CVR, Nixon turned on Edge Protect on May 8. Within hours, bad bots stopped getting through and the real conversion rate snapped back into view.
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Edge Protect is Nostra's real-time bad bot protection and detection solution. It identifies and filters malicious, non-human traffic before it impacts your site, retargeting ads, or analytics.
Edge Protect uses AI and behavioral signals to decide whether a visitor is a real shopper or a bot in real time. Malicious traffic is filtered automatically, with no manual rules or IP blocking.
No. Unlike basic IP or geo blocking, Edge Protect is built to protect real shoppers while filtering only bad bots and malicious traffic. It even lets good bots like Claude and ChatGPT through.
No. Edge Protect requires no engineering resources. Setup typically takes less than one business day with minimal effort from your team.
If you have a bot problem, results are nearly immediate. Most brands see bad bots removed and real sessions restored within hours of going live, often within the first day, as Nixon did. Cleaner analytics, more accurate conversion rates, and better ad performance follow right behind.
Yes. A free trial lets you see the impact on your traffic and reporting before you pay.
Only real people. Only real results. Start your 14-day free trial, with no engineering lift.
Start Free Trial →
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