Nostra.ai - Resources

Expert Guides

Educational collaborations with experts in the field of CRO.

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Expert Guides

A Systematic Approach to Driving Customer Lifetime Value: Analytic Insights from Matthew Barnes

Matthew Barnes

@Proteus Digital Lab

Expert Guides

She's Birdie: How This Safety Brand Grew from $30k to $7.5 Million (And What You Can Learn)

Richie Mashiko

@She's Birdie

Expert Guides

From Zero to One: Mastering Facebook Ads for DTC Success

Eric Oh

@Echo Partners

Expert Guides

Marketing Fundamentals: Expert Advice and Guidance from Ari Gayer

Ari Gayer

@Ari Gayer Consulting LLC

Expert Guides

Nik Sharma's Guide to Brand Growth: The TRACE Framework

Nik Sharma

@SharmaBrands

Expert Guides

Customer-First Site Optimization with Anthony Morgan, Founder and CEO of Enavi

Anthony Morgan

@Enavi

Expert Guides

Oddit’s CRO Playbook: 3 Actionable Ways to Optimize Your eCom Site Experience

Shaun Brandt

@Oddit

Expert Guides

How the Founder of Split Testing and Heatmap.com Approaches CRO from End to End

Dylan Ander

@Split Testing & Heatmap.com

Expert Guides

Warby Parker's Brian Magida on Harnessing Site Speed

Brian Magida

@Blind Dog Ventures

Expert Guides

Warby Parker's Brian Magida on Optimizing for Conversions

Brian Magida

@Blind Dog Ventures

Expert Guides

Margaret Fortner on Building Glamnetic's Playbook

Margaret Fortner

@Glamnetic

Expert Guides

Compound's Dexter Da Silva on Why Site Speed Matters

Dexter Da Silva

@Compound

Case Studies

Explore the remarkable transformations our clients have achieved through their partnership with Nostra.

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Jones Road Boosts Site Performance and CVR with Nostra

Case Studies

Jones Road Boosts Site Performance and CVR with Nostra

Slow-loading pages were costing Jones Road revenue. By partnering with Nostra AI, the brand dramatically improved its website performance, Core Web Vitals, and conversion rate.

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Forever 21 Accelerates Website Performance and Boosts Organic Traffic with Nostra AI

Case Studies

Forever 21 Accelerates Website Performance and Boosts Organic Traffic with Nostra AI

Learn how Forever 21 leverages Nostra AI's Edge Delivery Engine & Crawler Optimization to drastically improve website performance and drive organic traffic growth.

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How Nood Increased CVR by 24% and Improved ROAS with Nostra

Case Studies

How Nood Increased CVR by 24% and Improved ROAS with Nostra

Learn how Nood, the pioneering hair removal brand leverages Nostra’s Edge Delivery Engine™ to significantly accelerate their website, reduce cost per add-to-cart, and ultimately boost revenue per user.

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How Healthycell decreases their load time by 23% with Nostra

Case Studies

How Healthycell decreases their load time by 23% with Nostra

Learn how Healthycell uses Nostra’s Edge Delivery Engine™ to dramatically cut their page load times, drive product launches, and provide a top-notch site experience for their users.

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How RIFRUF increased its conversion rate by 8% with Nostra

Case Studies

How RIFRUF increased its conversion rate by 8% with Nostra

Learn how RIFRUF optimized site speed, improved their customer experience, and increased conversions with Nostra.

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Beachwaver achieves 2.1x increase in purchase conversion rate with Nostra and Meta

Case Studies

Beachwaver achieves 2.1x increase in purchase conversion rate with Nostra and Meta

Discover the role Nostra plays in transforming Beachwaver's eCommerce success in Meta's recent case study.

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In the News

The latest news and breakthroughs linked to Nostra.

News

Headlost; why platforms are killing the headless CMS

Nostra raises $6.3M to accelerate e-commerce

The Velocity Imperative: E-Commerce's Need for Speed

Arthur Root

@TotalRetail

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Company Updates

What's going on at Nostra!

Company updates

1/22/2024

Nostra Q4 Update 2023

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Company updates

10/25/2023

Nostra Q3 2023 Update

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Company updates

9/12/2023

Nostra Mid-Year Update 2023

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Focal Points

Discover Nostra's impact on key eCom metrics.

Focal Point

Faster Site Speeds Can Result in a 120% Lift in CVR — Here’s How

Site speed is an integral part of CRO. In this "use case" study, we unpack 'why,' with examples from a number of our clients.

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Blog Collection

Learn and gain valuable insights into the eCommerce industry.

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Blog

Everything You Need to Know About Interaction to Next Paint (INP)

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Blog

Cumulative Layout Shift (CLS): How to Measure & Optimize CLS

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Blog

Demystifying Largest Contentful Paint (LCP): The Ultimate Guide to Faster Website Loading

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Blog

Off-page & External SEO for Shopify: Dominate Search Results

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Blog

Strategic Shopify SEO Guide: How to Do On-Page & Technical SEO for Shopify

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Blog

How and Why You Should Remove Unused JavaScript for Optimal Performance

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Blog

Server-Side vs. Client-Side Caching: Which is Best for Your Website?

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Blog

Ultimate Guide to Time to First Byte (TTFB): What It Is, Why It Matters, and How to Improve It

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Blog

Improving SEO with Google’s Core Web Vitals: The Role of Nostra.ai

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Blog

Ecommerce Guide: How to Serve Images in Next-Gen Formats

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Blog

Google's Core Web Vitals and Why You Should Improve Them: A Basic Introduction

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Blog

Everything You Need to Know About Google's Mobile-First Indexing Update

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Blog

Considering a Website Optimization Company? Discover Your Cost-Effective Alternative

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Blog

Boost Your Shopify Store in 2024: Your SEO Checklist

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Blog

The Rising Necessity of Mobile SEO in eCommerce

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Blog

Top Mobile Optimization Trends of 2024

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Blog

Your 2024 Mobile SEO Checklist: For Optimum Visibility

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Blog

Create a Seamless Mobile Experience in 5 Steps: A Guide for eCommerce Stores

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Blog

Reduce Cart Abandonment Rate: Here’s How

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Blog

Four Website Optimization Trends to Watch For in 2024

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Blog

What Defines a Trustworthy Website Optimization Company

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Blog

Which Type of Website Optimization Company is Best for Your Website?

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Blog

Myth: Lighthouse Scores Are Used By Google for SEO

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Blog

Myth: If the Bot and User Versions of Your Site Have Different Tech Specs, You Are Cloaking

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Blog

Myth: Optimizing the Crawled Version of Your Site is Gaming the System

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Blog

Why Monitoring Bounce Rate is Crucial for Your eCommerce Store

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Blog

How to Implement SEO Best Practices (Your SEO Checklist)

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Blog

Dive into Site Speed Optimization with Nostra's Edge Delivery Engine™

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Blog

How to Optimize Your Website for Mobile Devices

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Blog

8 Strategies to Optimize Your eCommerce Store

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Blog

eCommerce Success: A Conversation with Arthur Root, CEO of Nostra

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FAQ

Frequently Asked Questions

How does your Edge Delivery System™ work?

We are so glad you asked, our Edge Delivery Engine uses serverless functions on edge servers to speed up websites and run personalization without latency. Our software makes decisions before pages load, taking 1ms vs 100ms

How long does it take to set up Nostra?

Typically all we need is a 15 min call to add the above and then 24-48 hours before your site is live with Nostra

How do I pull my lighthouse score?

Download Google Chrome for Desktop.
In Google Chrome, go to the URL you want to audit. You can audit any URL on the web.
Open Chrome DevTools.
Click the Lighthouse tab. To the left is the viewport of the page that will be audited. ...
Click Analyze page load. ...
Click Run audit.

To view without Nostra please add ?skipSeo to the end of the URL then run the audit

Why is site speed important?

Increasing page speed is critical to success as every 100 millisecond that latency is reduced, revenue jumps by 1%

What do I need to set up Nostra?

Add a TXT record on your DNS
Install Nostra webhooks by adding engineering@nostra.ai as a collaborator on Shopify
Go live and receive purge cache link

Who should I reach out to if I have questions?

If your organization has a Slack channel set up with us, that is the quickest way to receive a response from someone on our team. Please Kaitlin Hansen. You can also email us at support@nostra.ai or Kaitlin@nostra.ai

When should I use my purge cache link?

Please use this when you make changes to the site and want to see them reflected globally right away. Also, please send us a message if/when you plan to make major changes to your site (i.e. theme changes, cart changes etc)

Resources

Expert Guides

Case Studies

Jones Road Boosts Site Performance and CVR with Nostra

Forever 21 Accelerates Website Performance and Boosts Organic Traffic with Nostra AI

How Nood Increased CVR by 24% and Improved ROAS with Nostra

How Healthycell decreases their load time by 23% with Nostra

How RIFRUF increased its conversion rate by 8% with Nostra

Beachwaver achieves 2.1x increase in purchase conversion rate with Nostra and Meta

In the News

Company Updates

Focal Points

Blog Collection

Frequently Asked Questions

How does your Edge Delivery System™ work?

How long does it take to set up Nostra?

How do I pull my lighthouse score?

Why is site speed important?

What do I need to set up Nostra?

Who should I reach out to if I have questions?

When should I use my purge cache link?

Video Releases

Discover How Speed is Key to Conversions